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Voice Search Optimization 101 for Brands

Voice Search Optimization 101 for Brands

Successful retailers are always listening to their customers. This not only includes the moments they come into a physical store and speak with an associate. It even goes beyond paying attention to the comments they make on websites and social media platforms. Today,...
Asos vs Zalando: Which one to choose and why

Asos vs Zalando: Which one to choose and why

Expanding your eCommerce sales beyond your brand’s own web site is a big decision. Online marketplaces represent a huge opportunity to reach a much larger addressable market and grow revenues, but it’s important to choose carefully. For luxury fashion retailers, for...
Secrets of selling on a Luxury Fashion Marketplace

Secrets of selling on a Luxury Fashion Marketplace

The definition of luxury changes when you move from the physical world to online shopping. Consumers who go looking for luxury fashion in person can appreciate a well-designed space devoted exclusively to a single brand. They might admire the tasteful décor that sets...
Google Ad campaign guide for growing eCommerce brands

Google Ad campaign guide for growing eCommerce brands

The most successful ads don’t feel like marketing. They’re so relevant to your interests and aspirations you welcome the value they provide. Unlike traditional banner ads and pop-ups that consumers might scroll past on a website, Google Ad campaigns have proven...